Do you want to learn how to promote your Instagram account?
Instagram now has one billion active users every month in 2020.
60% of active Instagram users earn $100k or more.
Of course, you won't be alone trying to find your audience on Instagram.
71% of American businesses sell on Instagram, including 90 of the top 100 brands in the world.
Follow these 10 tips to get more followers on Instagram!
1. Create an attractive Instagram profile
What do people see when they visit your page? Your biography!
As the saying goes, you only have one chance to make a positive first impression. When someone visits your profile, they decide within seconds if they are interested in seeing your posts and following you.
Make sure your Instagram photo matches your other social media accounts so people can recognize you.
If your company name isn't as well known as IKEA or GE, add some keywords to it to refine your niche.
You only have 150 characters for your bio! Therefore, spend them wisely, try to list the main things.
Feel free to use emoji. But don't abuse them!
2. Beautiful post gallery
Do you know what else visitors see on your profile?
Your last few posts!
Instagram is a very visual platform and users are whimsical. You can't just post some old thing, it can go on some other platform or on a Blog, but not on Instagram.
Create your brand story:
- Choose a visual theme that you will use to represent your brand.
- Make sure your photos are useful to your followers.
- Use your products to tell a story that your audience will be interested in.
Because of the grid of posts on your profile page, it's very important that you develop and follow the theme style. This gallery will tell at a glance what your account is all about, or just look like a bunch of stolen content and reposts.
Create your brand content:
- Use your brand color, fonts and photo style.
- Use high resolution photos and third party editing apps to enhance your photos.
- Use Instagram filters, third-party filters, or don't use filters that DO NOT match your brand.
- Posts of any product should show the product in the picture.
- Use Instagram videos for more creative storytelling.
Check out Monica's page for the design in one color and style.
Now take a look at Kyoko Lily's Pure Photo Account.
Her followers are growing by leaps and bounds.
For great graphic + photo branding, check out Nicte Creative Design.
Pay attention to the consistency of colors, as well as the fun and energetic style that will help you instantly decide if this account is right for you.your style.
And don't forget to tag your posts! #hashtag
Don't know what to post on Instagram?
3 | Use Instagram stories and stay up to date!
Stories are a fun and effective way to stand out. They bring your account to the top of the search.
If you have questions, the answers can be found here:
Your story will appear at the top of the feed every time you post it. Updates the history a couple of times a day - or better, every couple of hours.
Don't forget to view your best stories that you show on your profile under your bio.
Don't know how to use stories? Find Instagram Stories ideas for business here:
4 | Choose the best Instagram hashtags
I can't overemphasize the importance of using hashtags in your posts and stories. Hashtags really help find your account. At the same time, they must becorrect”Use a combination of branded and popular hashtags.
Don't know how much to use 3 or 30 hashtags? You can find out more here:
5 | Don't forget the geotag
Here is another way to find your posts and stories. If you are in a popular place, bookmark it. IGers browsing that the geotag will find your post there as well.
Posts with a location tagged get 79% more engagement than posts without a location tagged.
6 | Creating an attractive signature
Now that you have an amazing post or story, be sure to engage with it or it will simply disappear.
Tell followers about your experience in this topic, ask them questions. Post an inspirational quote and ask them if they agree with it. Ask questions that are sure to be comments. Don't forget to reply to comments, feedback is very important.
Need inspirational posts?
Grab a free PDF of quotes!
7 | Use the right time to post on Instagram
Check your own analytics to see what times are best for your account. Every account and audience is different!
Generally, the best days to post on Instagram are weekdays, with posts posted on Tuesdays and Wednesdays getting the most engagement. Posting on Instagram from 10 am to 7 pm is good for promoting your brand or product.
Engagement on posts peaks between 11am and 1pm, with a lot of audience activity between 4pm and 6pm when people leave work.
If you want to schedule your messages ahead of time so you don't have to tether to your phone at a specific time, try Tailwind!
Just decide how many times you want to post per day and let Tailwind set up the Smart Schedule for you.
Upload your photos and videos with captions. Use Tashwind's Hashtag Finder to add the perfect set of hashtags to reach your best audience.
Relax and let Tailwind post to Instagram anytime!
8 | Post consistently to increase the popularity of your Instagram account
Posting on a daily basis can sometimes be difficult. But it really needs to be done regularly or your account will suffer. Poor engagement means IG will show your posts less frequently. What will affect the discovery of your posts by new users.
To make the task easier, you can use social media content planner to create a content plan. Set aside a day to create a couple of posts for the week ahead.
Schedule it in scheduler that sends messages to Instagram instead of you. Then just go back to the comments.
The Tailwind app studied over 100,000 Instagram posts to find out how successful the accounts were when they posted on Instagram daily.
Those who increased their publishing rate during the three-month study saw a significant increase in their engagement, and also experienced a higher rate of subscriber growth!The best option is to post at least once a day.
9 | How to post user-generated content
Run out of ideas? Get your audience to help!
Encourage your followers to create videos, photos, and GIFs of your products or post reviews of your services.
Create a branded hashtag that can showcase all user-generated content for your brand. You can include this in your account. This is a smart way to increase your brand awareness and get more content.
Buffer grew 442% on Instagram, driven primarily by sharing user-generated content. They posted relevant photos that were clicked on by their followers and also liked.
Take the best user generated content from all over the web and post it on your Instagram, paying tribute to the original creator.(It's best to get special permission first).
The tailwind app will help you with this too!
Reprogram photos instantly from anywhere in the world with a browser extension.
10 | Likes and comments to promote your account
Communicate with your followers, and not only, every visitor to your account can become your future follower. You can often see posts of average quality with hundreds of likes and even thousands. How did I find these accounts? They went to my gallery and liked 10 or more of my posts.
This is really the best way to let people know about your account and get new followers.
Why? Because it's social media!
People come here to communicate with those who show interest in them, and not justsells them things.
Take care of your pleasure!
- Like and comment on popular photos. Mention both the creator and other commentators.
- Follow the 5/3/1 rule to find new new subscribers.
- Comment on three photos and you'll get one new follower as a result.
Worst way to publicize your Instagram
Want tokill your Instagram account? Then follow these guidelines:
- Automate likes, comments and subscriptions, unsubscribes.
- Recognize all those inappropriate comments “cool!” "cool!" "Check our profile!" the comments you get on your posts?
- Persistently following and unfollowing specific accounts?
Such comments are not only very annoying to users, but also violate the Instagram Terms of Service and may result in your account being banned.a
And even if you don't get caught - those followers are much less likely to participate by crushing your posts in the Instagram ranking algorithm.
A few years ago, I tested a service that followed target IGers manually with real VMs. My activity level dropped and never recovered. I ended up giving up on this account.
Subscribers are not everything and not everything! Please use the top 10 tips above. Proven to Increase Engagementand attract new followers.
How to raise your Instagram account: Conclusion
There are many theories and myths about how to make your Instagram popular. The ten tips above are proven to really work. Attach your Pinterest reminder infographic and review this post again.
- Schedule photos and videos directly to your Instagram feed with Auto Post.
- Optimize each post for greater engagement with SmartSchedule and Hashtag Finder.
- Flash photos quickly from anywhere with the browser extension.
- Automatically hide your Instagram hashtags in the first comment to keep your headline clean and clutter-free.
- Make your posts more visible with custom tags and geotagging.
- Analyze what works in each post and profile with smart analytics.
